We're really excited about this young bull.  We looked far and wide for a bull that will bring in a new line of genetics for our herd.   We think Justify is that bull.  His beautiful dam, owned by Jimmy Jones, crosses well with Fifty-Fifty BCB, so that made this decision even easier.  As most people know about us, we choose herd sires based on their dams.  We've learned throughout the years that bulls tend to throw daughters with similar traits. We look at the dam, if we don't want a pasture full of cattle like her then we won't use her son.  Likewise, if she's an exceptional cow, we want to advance our program with as many as we can get like her. (general rule of course, there's always an exception)  He also has beautiful grand dams and strong grand sires to help support our decision.